by Tyler Horsley | Sep 9, 2021 | Blog, SEO
When it was first conceived, Microsoft’s Bing was marketed as the “Google killer.” Years later, it’s clear this hasn’t been the case. Despite investing countless dollars to overcome the search giant, Bing still doesn’t hold a candle to the volume and quality of...
by Tyler Horsley | Aug 16, 2021 | SEO, Web Design & Development
In 2020, Google made a big announcement regarding Core Web Vitals, an important ranking factor that would play a bigger role in determining a website’s place in the SERPs. What exactly are Core Web Vitals, and how do they factor into your website’s performance? Here’s...
by Tyler Horsley | Aug 6, 2021 | Blog, SEO
Google’s algorithm changes constantly–several times a day, in fact. These daily updates are mostly minor and have little effect on search engine rankings. However, Google’s core algorithm updates that are released every few months can and often do...
by Tyler Horsley | Aug 26, 2020 | Negative SEO, SEO
In the early days of search engine optimization, when Google was still in its infancy, “black hat” SEO was rampant. Highly questionable techniques–from keyword stuffing to cloaking to link spam–were commonplace, and search engine algorithms were not yet sophisticated...
by Tyler Horsley | Aug 6, 2020 | Blog, Citations, Digital Marketing, Google Listing, How to Grow Your Business, Instructionals, Local SEO, SEO
Google Offering Upgrade Google My Business Profiles! Google is starting to offer Google Guaranteed certification for a monthly fee, outside of Local Services Ads. It’s positioned as an “upgraded profile” that will include a badge appearing on the profile and which may...
by Tyler Horsley | Jun 19, 2020 | Blog, SEO
Hiring the right SEO company can be challenging. Perhaps you’ve never worked with an SEO provider before, and are unsure of the process and deliverables. Or maybe you’ve worked with an SEO provider and had a bad experience, and are cautious about revisiting the idea...
